One of the defining principals that has ensured a mutually agreeable relationship between models and photographers and the work they produce as well as publish is that of good will both actual and implied, it is what gives us the confidence to produce the sensitive work that we produce and is a critical component of an ethical and moral relationship, without it everyone is open to abuse and no one is protected.


"People occasionally stumble over the truth, but most of them pick themselves up and hurry off as if nothing had happened."
Sir Winston Churchill